Sunday, 16 August 2009

White-Label Product or Service

A white label product or service is a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they made it.

So if you just know what Companies produce what products or provide what services, you could start a business providing their products and services and just rebranded or with a different appearance. Of course you need a contract with the original producer as well.

The producer Company would often be happy to provide you this because obviously their sale and revenue will be increased.

Therefore, we now understand the concept of:
  • White Label Music
  • White Label Clothing
  • White Label Food
  • White Label Software
  • White Label Seed
  • ...

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